目标与决策
我们进入了酒类与礼品类的行业--两个有着千丝万缕关系的行业。
我们的销售策略是企业将会全面、直接的与经销商,零售商和最终客户合作,这样做是为了寻找最适合企业发展的位置而非盲目行为。因为它使企业能够整合资源且因地制宜地制订出计划帮助不同地区的发展。企业的目标是将会发展每个省份或地市有一个经销商,而上海将成为我们的培训基地,在此使用各种战术摸索出最佳方案,这样企业从中所学习后再制订新的战略以此来适用于具有相同特征的区域。
同时,我们也额外拥有来自法国和世界不同区域的高贵品质的红酒,这一切感谢我们的合作伙伴对我们真诚的信任和给予我们在中国区独家代理的授权。
至此,我们的至高无上的目标是提供优质的服务与优秀的产品给我们的客户,您的满意就是我们的追求。
Objectives and Strategy
We are in the gifts and wine business! In many ways, they are related!
Our strategy is to work directly with distributors, retailers and even final consumers. It doesn’t mean that our hands are on all directions. We just look for the best fit for each location. To do this, we work closely with different partners who have their strength in different areas. Depending on the province or city we work in, we develop different strategies of best fit for the region! The objective is to work with one customer in each town, province or city! In Shanghai, the strategy is different as we use this place as a training ground. We employ all tactics to test the best fit. In this way, we learn from the experience earned here and develop strategies to accommodate to regions with similar traits!
We also have excess to fine wines from the different regions in France and some other parts of the world! To this, we thank our partners to having faith with us to work exclusively with us in China.
Having said this, our over-riding aim is to provide the best service and best quality to our partners! Satisfying u mean satisfy us too! |